"5 Ways a Blog can Benefit Your Business"
by Codrut Turcanu

When people first learn that blogs can be used to benefit their business, they usually consider it as some form of advertising. But while blogs are commonly used to help promote business, there are other ways in which they can benefit businesses as well. The following is a comprehensive list of ways in which a blog can benefit your business.

Way a Blog Can Benefit Your Business #1: Advertising

Businesses often hire freelance writers to maintain a blog for them. The blog serves as a way of advertising over the Internet by discussing the company and the services that it offers. It's actually easier to get a blog added to the major search engines than it is to add a Web Site. Most companies are beginning to realize this and put just as much emphasis on their blog as they do on their Web Site.

Way a Blog Can Benefit Your Business #2: Customer Feedback

Your business' blog should provide an opportunity for customers to respond and leave feedback. A good company should take the feedback of their customers to heart when making business decisions. Remember, it is customers that keep you in business, so don't take what they have to say lightly.

Way a Blog Can Benefit Your Business #3: Employee Feedback

There is a small portion of businesses still operating in America who genuinely care about their employees. So much so that they are beginning to provide in-house blogs in which employees can anonymously air their frustrations and dislikes with policies. Skilled employees with extensive experience are very valuable in the work world,