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Please Review My Salesletter

 
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geedo



Joined: 01 Nov 2007
Posts: 17
Location: Germany

Posted: Fri Nov 02, 2007 7:17 pm    Post subject: Please Review My Salesletter

I would like to get your comments and suggestions on my Salesletter:
http://www.coach-my-business.com/90-days/

- Is there too much hype, not enough or just good as it is?
- Do you like the design?
- What about the sales approach?
- What about the lenght, should it be longer or shorter?
- What could be done better to raise conversion rates?

Please be honest, I can take it.

Guido
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MoneyPlus



Joined: 31 Oct 2007
Posts: 24
Location: Big Apple - New York City

Posted: Tue Nov 06, 2007 2:36 am    Post subject: Geedo's Site Critique

Geedo, I like your site. Very professional.
I love the header.

One suggestion that I would make to you, is that right under the header,
it says "The First Real Step-by-Step Guide That Leads You
Through the Process of Making Money Online"

The font size is gigantic.

The most critical piece of real estate on any website is the top fold.
People decide right then and there if they are going to stay or click out.

You have taken up all that valuable real estate with the one question
and then a gigantic picture of your ebook. You're not using that space efficiently.

The picture of the ebook is premature. It belongs on the bottom (when they are getting ready
to pull out their credit card, so they can see what they are getting), not at the top.

Next suggestion. Your testimonials are fantastic!
BUT, you're showcasing them too early. The text that you have after the testimonials,
should come before the testimonials.

Your salescopy is very good. You have a few run on sentences where you have a comma
when you should have a period instead, but the length and your message is just fine.
Get someone (other than yourself) to proof read it for you
and you'll have a GREAT salesletter.

One last suggestion, your opt-in form...
"Signup for my newsletter and receive 3 secret marketing strategies!"

It's a little weak. Try to punch it up a little. Make it a little more compelling.

One more last thing. In your P.S. the word should be spelled lose, not loose.
All in all, it's a great site!

Good Luck and Best Wishes,
Carl Willoughby
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hanleo46



Joined: 26 Oct 2007
Posts: 22

Posted: Tue Nov 06, 2007 10:51 am    Post subject: Overall good sales page

It follows the format of a long sales page more or less...

one thought...you call it "90 Days to OnLineProfits" in the graphics, and your title talks about "making money online"....your guarantee is for 8 weeks or 56 days........you might be more convincing if the 90 days was consistent there too...I know your business woukld honor refunds anyway, but...

Also You have mixed a signup form with your sales page ,,,,,,,which do you want.......I thought your primary purpose was to sell the Course, not optins


Looks like you have a good plan,,,,,making money and profits are not necessarily the same tho
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Hope Your Business is Going Well!

Leo Hanes
Did You Know You Can Get *Targeted Traffic, No Cost, With Traffic Manifesto?
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geedo



Joined: 01 Nov 2007
Posts: 17
Location: Germany

Posted: Wed Nov 07, 2007 12:49 am    Post subject:

Carl, thank you so much for your suggestions! They make sense and I will change that like you suggested.

Leo, we took the 90 days guarantee into consideration, I guess if there are refund request then most likely in the first week. Maybe I make it even outstanding since I have never seen an 90 days guarantee on an ebook.

The optin form on a sales-page is something that I have learned from top-marketers. See, there is only a small percentage of people who will make an instant purchase and the newsletter signup is basically a follow up series in my autoresponder.

Thanks again, I really appriciate your comments on the website!

Guido
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MoneyPlus



Joined: 31 Oct 2007
Posts: 24
Location: Big Apple - New York City

Posted: Sat Nov 10, 2007 8:46 am    Post subject: Re: Coach-My-Business.com

geedo wrote:
Carl, thank you so much for your suggestions! They make sense and I will change that like you suggested.

Guido


Hey Geedo,

I noticed you changed your site around.
It looks much, much better.

Nice Job!
Carl Willoughby
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"Coolest Musical Instrument on the Planet"...
Makes a Great Gift for Kids.
They Sound GOOD within 5 Minutes!
http://www.HughTraceyKalimba.com
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geedo



Joined: 01 Nov 2007
Posts: 17
Location: Germany

Posted: Sat Nov 10, 2007 12:30 pm    Post subject:

Yes, I agree it looks much better thanks to your suggestions.

I still think that it is not yet a killer salesletter regarding the actual content. Any suggestions on how I can better convince the reader that he needs the product? Any suggestions on how I could create more urgency in buying the product?

Guido
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CodrutTurcanu
Site Admin


Joined: 26 Oct 2007
Posts: 35
Location: Romania

Posted: Sat Nov 10, 2007 8:08 pm    Post subject: Be different

Hi Guido,

Your SL looks just like all the others. And it looks really old though, like
back in 2000 or so when all SL had backgrounds and yellow highlights...

Man, be different. Build blogs, build relationships with subscribers.

Forget about creating urgency and create sticky content.

You're in a niche that's hard to make it throught.

Making money online is general, what's your sub-niche?
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geedo



Joined: 01 Nov 2007
Posts: 17
Location: Germany

Posted: Sat Nov 10, 2007 10:15 pm    Post subject:

Quote:
Your SL looks just like all the others. And it looks really old though, like back in 2000 or so when all SL had backgrounds and yellow highlights...


Yes, it uses certain design techniques... the thing with the yellow backgrounds and the read fonts are simply things that have proven to work. That's why popular salesletters like the BFM are using these stylistic factors as well as the big newsletters use similar techniques.

Quote:
Man, be different. Build blogs, build relationships with subscribers.

Oh, I do concentrate on building lists and getting in touch with them people. I managed to build a lists of 5000 in the last 3 months. Blogging is one topic that I haven't touched at all yet but I plan to use it for my next big product launch.

Quote:
Making money online is general, what's your sub-niche?


Well, I am into different niches. I have websites about cats, cars, travel... And what the internet marketing niche concerns, there I have mostly membership websites, content websites, my givewayevent and now started with my first ebooks.

I am currently in kind of tweaking things phase since I have enough tracking results.

Guido
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MoneyPlus



Joined: 31 Oct 2007
Posts: 24
Location: Big Apple - New York City

Posted: Thu Nov 15, 2007 10:41 pm    Post subject: Punch Up Your Salescopy

geedo wrote:
Yes, I agree it looks much better thanks to your suggestions.

I still think that it is not yet a killer salesletter regarding the actual content. Any suggestions on how I can better convince the reader that he needs the product? Any suggestions on how I could create more urgency in buying the product?

Guido


Hi Guido,

I'm not a copywriting expert... but Gary Halbert was.
He was one of the best copywriters in modern history.

His copywriting prowess sold over $1,000,000,000.00
worth of product and services for himself and his clients.

If you want to make your copywriting sizzle...
Do what other marketers fail to do...
Add some PERSONALITY into the salescopy.

The best way to do that is to learn from the best.
Go to Gary Halbert's newletter. It's called The Gary Halbert Letter.
Look up the URL on Google and then read through some of his writings.

I guarantee it will inspire you and give you some juice to punch up
your salescopy.

Best Wishes,
Carl Willoughby
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"Coolest Musical Instrument on the Planet"...
Makes a Great Gift for Kids.
They Sound GOOD within 5 Minutes!
http://www.HughTraceyKalimba.com
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